Xplore Raahein Travels (XRT)
xploreraahein.comTravel & Tourism (B2C) — Domestic packages (Kashmir, Himachal, Uttarakhand, Northeast, Rajasthan, Char Dham Yatra) and International (Bali, Dubai, Maldives, Singapore, Vietnam, Thailand).
Xplore Raahein runs 30+ simultaneous destination-specific Search campaigns — from Kashmir and Himachal to Char Dham Yatra and international packages like Bali and Dubai. The challenge was sustaining high lead volume across varied price points and seasonal demand, without letting cost-per-lead climb as spend scaled.
Rocket ROI restructured the account into destination-specific, intent-based Search campaigns with tailored bid strategies per region, pushed campaign optimization scores into the 90%+ range, and refined conversion tracking to capture genuine trip inquiries rather than generic clicks.
Data from live Google Ads account, April–May 2026 reporting period.